A Better Florist: Fresh Bouquets at Your Doorstep in 2 Hours

A Better Florist

Have you ever made last minute supermarket dashes for flowers during a special occasion? Or received a flower delivery, only to be further disappointed by fallen petals and stale blooms?

Those are the same reasons – as well as the fact that his metropolitan U.S counterparts deliver up to 500 bouquets a day – that inspired Steve Feiner, a former Googler, to dip his toes into South East Asia’s $2.5 billion flower market with the instant flower delivery service, A Better Florist.


Steve Feiner

When we say instant, we really mean it – A Better Florist makes same-day deliveries in 120 minutes.

On top of being one of the few retailers in Singapore to import flowers directly from Malaysia’s Cameron Highlands, their flowers are fresher and lasts twice as long (up to a week) due to its cutting of middlemen. Steve even has a partner up on the farm to select only the best blossoms and facilitate delivery!

The beauty about A Better Florist is its ease of ordering, the beautiful online experience, and transparency of its services. As stated on the website, ‘Giving love should be easy’. Delivery is free and there’s no GST on the prices listed – what you see is what you pay.

Get bouquets delivered to your loved ones with an exclusive launch code. Simply enter FLOWERS4FRIENDS at checkout for an instant $10 off.

Gary Lim


Deputy Editor

Gary is one of those proverbial jack of all trades… you know the rest. When not writing about lifestyle and culture, he dabbles in photography, graphic design, plays four instruments and is a professional wearer of bowties. His greatest weakness: spending more money on clothes than he probably should. Find him across the social world as @grimlay

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