Singapore’s menswear scene has always rewarded those who look beyond the obvious. From homegrown labels building quietly distinct wardrobes to international names that have made a real home here, there’s more to explore than most people realise. Whether you’re after bespoke tailoring, considered everyday essentials, or something with a bit more personality, these are the brands we keep coming back to.
TLDR
Key Takeaways
- Singapore’s menswear clothing brand men scene features diverse options, from bespoke tailoring to streetwear.
- Notable brands include DUXTON for essentials, Pharaoh’s Horses for craft-inspired pieces, and Kevin Seah for tailored suits.
- Kerbside & Co. offers utilitarian clothing, while IN GOOD COMPANY provides clean-cut staples.
- Streetwear labels like aai and Pharaoh’s Horses push contemporary designs and personal expression.
- Support these brands for unique, high-quality pieces that reflect local creativity.
DUXTON
DUXTON is built around a simple premise: essentials that fit well and give you the confidence to wear them anywhere. The range covers camp shirts and button-ups in a wide spread of colours, patterns, and designs, alongside classic tees in Henley, v-neck, crew neck, and pocket cuts. Fabrics are sourced from Los Angeles, Tokyo, and Bali, with garments assembled in LA. For those after something more personal, a Made-to-Measure option is available for a customised fit stitched in Singapore.
Shop Duxton.
Pharaoh’s Horses
Pharaoh’s Horses draws its identity from tattoo culture and the kind of dressing that feels personal rather than performative. The Singapore label produces tees, shirts, knitwear, outerwear, and footwear with an eye on craft and materiality. Their leather pieces in particular reflect a considered approach to construction. The showroom, tucked up a staircase at 4A Haji Lane, is shared with a tattoo parlour and a golf concept, which says something about the community they’re building. Speaking of which: for those who play, there’s also a dedicated golf line worth exploring.
Shop at pharaohshorses.co
Arcade Men
Arcade has been at it since 2006, starting as an online store before growing into a label with a distinct point of view. The menswear range runs from print tees and pleated shorts to double-breasted blazers, with a consistent lean towards forward-thinking silhouettes that still work as a cohesive wardrobe. Their lookbook and Instagram are good starting points for understanding how the pieces fit together before you buy.
Shop at aforarcade.com
Kerbside & Co.
Founded in Singapore in 2016, Kerbside & Co. is built around utilitarian workwear and heritage-inspired clothing, with a focus on natural fibres, one-of-a-kind textiles, and small-batch production through hand-wrought techniques. The result is a range of garments that prioritise comfort and ease of movement without feeling anonymous. Each piece carries a quiet sense of character. Beyond the main label, the brand also houses Double K and Kumi J, two sibling labels with their own distinct sensibilities.
Shop at kerbside-co.com
IN GOOD COMPANY
Run by local designers Kane Tan and Sven Tan, IN GOOD COMPANY has built a steady following since its early days as a womenswear label. The brand now dresses men too, with capsule collections that lean into clean-cut staples: tailored shorts, jersey tees, utilitarian trousers, and the occasional sharp jacket. It’s considered dressing without being fussy about it.
Shop at ingoodcompany.asia
Kevin Seah
Kevin Seah is one of Singapore’s most established names in men’s clothing, and the breadth of the offering reflects that. The brand spans ready-to-wear basics, a made-to-order programme across shirts, trousers, jackets and more, as well as a heritage collection of batik, ikat, shibori, and block-print shirts that draw on textile traditions from across the region. For those who want to go further, a full bespoke tailoring service is also available. It’s a rare one-stop shop that can take you from an everyday polo to a fully tailored suit.
Shop at kevinseah.com
aai
From the brothers behind biro, Kage and Keng How Chong, aai is their return to a streetwear idea they first explored over a decade ago; one they shelved in favour of building biro, and have now revisited with considerably more depth. Where biro leans towards evergreen menswear, aai is more contemporary and experimental: bolder logos, unexpected silhouettes, and a willingness to play with colour and unconventional materials. The range covers tees, hoodies, fleece sets, work pants, flannel shirts, and outerwear, relaxed pieces with a distinct point of view. AAI stands for “An Autonomous Individual,” which tells you something about the intention behind it.
Shop at aai.is
What this list reflects is a menswear scene in Singapore that’s more varied than it’s often given credit for. Spanning tailoring, heritage craft, streetwear, and everyday essentials from both local independents and brands that have found a genuine footing here. Worth supporting, and worth wearing.
Frequently Asked Questions (FAQ)
Some of the best menswear brands in Singapore include Kevin Seah, Kerbside & Co., DUXTON, Pharaoh’s Horses, aai, Arcade Men, and IN GOOD COMPANY, each with a distinct identity, from bespoke tailoring to streetwear.
Yes. Kevin Seah offers a full bespoke tailoring service alongside made-to-order and ready-to-wear options, while DUXTON provides a Made-to-Measure programme for a customised fit.
Most of the brands featured here sell through their own websites. DUXTON, aai, Kerbside & Co., Kevin Seah, Pharaoh’s Horses, Arcade Men, and IN GOOD COMPANY all have online stores.
Pharaoh’s Horses and aai are two of the more interesting local streetwear labels. Pharaoh’s Horses draws on tattoo culture and craft, while aai which is from the founders of the Japanese-influenced menswear label biro takes a more contemporary and experimental approach to relaxed dressing.
Many of Singapore’s independent menswear labels are founder-led, small-batch, and built around quality materials and considered design. Supporting them means investing in local creative talent and getting pieces that tend to be more distinctive than mass-market alternatives.